Full conference agenda available. Conference open to both members and non-members.

Schaumburg, IL – February 27, 2017 – Early bird conference registration closes Friday, March 3, 2017 for the Automotive Communications Council (ACC) Annual Conference. Held at the Renaissance Nashville Hotel, the ACC event kicks off with an opening ‘GoLocal’ reception on April 10, and a full day of conference sessions on April 11 and 12, and is open to both members and non-members.

With a jam-packed agenda, marketing and communications professionals in the industry can count on walking away post-conference with new viewpoints on digital best practices, emerging technologies and insights from aftermarket shop owners. All conference attendees will earn 1.3 CEU’s credits towards the AAP/MAAP professional designation from the University of the Aftermarket.

“The highlight of our annual conference is the shop owner panel. This year we are happy to bring two panels to the attendees,” said Sam Pennington, Valvoline, ACC Vice-President. “The addition of the second panel will bring first-hand market insights to the participants that aren’t found at many other industry events.”

The favored shop-owner panel will be hosted by Carm Capriotto, host of Remarkable Results Radio podcast. Capriotto, with 35 years of aftermarket experience, will engage local shop owners in conversation about how the parts manufacturers and distributors can best reach the shops with messaging, training and other resources.

The editor panel is hosted by Jim Merle of Babcox Media. The panel of editors including Mike Maleski, Andrew Market and Mark Phillips, will include topics to help marketing and PR professionals understand an editor’s responsibility, aiding attendees in the task of maximizing media relations.

All ACC members and non-members are welcome. Non-members can join the ACC and attend the annual conference for a discounted promotional rate of $650, nearly a $300 savings. Membership in ACC is available to marketing and communication professionals at all levels throughout the auto care industry.

The early-bird registration fee is $450 for ACC members, and $550 for non-members. After March 3rd, the conference fee will increase by $100. Membership in ACC is available to marketing and communication professionals at all levels throughout the auto care industry. Hotel reservations, open through March 17, should be booked directly with the hotel, accessible at: Renaissance Nashville Hotel.

For more information or to register, visit the ACC website or contact Meagan Moody at 872-256-1868 or email info@acc-online.org.  Information is also found on Facebook, under the Automotive Communications Council page.

About ACC

For marketing and communications professionals in the auto care industry, the Automotive Communications Council is a unique forum for learning and professional development focused on current and emerging marketing practices, achieved through collaboration and idea sharing with like-minded professionals.